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For those considering outsourcing in their online business, the goal is to create a more profitable company while streamlining the owner’s work. Taking the time to avoid common outsourcing mistakes will make the process go much smoother and avoid the feeling that you are spinning your wheels and getting nowhere. Or to quote Nicole Dean of Common Sense Outsource Tips “You must plan your outsourcing wisely. Otherwise, you’re simply throwing money into the wind.”

As with any part of business, outsourcing has its good and bad points, however if you are aware of the potential problems before hand, you increase your chances of an enjoyable experience. [Read more →]

Tags: Marketing, Tips by Carrie Wilkerson
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With my clients, alot of what I hear is…but WHAT do I give ‘them’ to do?
What CAN they do for me? and on and on…

So today ….part 2

5 Easy to Outsource Tasks for Online Businesses

When you are looking to save yourself time and to make sure that your online business is running to the best of its ability, you will find that one of the things that you should look at is outsourcing. You may consider outsourcing to be something that only huge companies do, but you’ll find that online business and outsourcing are a perfect fit. Because online business calls for a wide variety of skills and talents, no one person can or should tackle them all on their own. There are several tasks that can easily and, more importantly, beneficially be outsourced elsewhere. Here are just a few of them. [Read more →]

Tags: Marketing by Carrie Wilkerson
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Our biggest block in starting online efforts is NOT knowledge, market interest, expertise or passion about something…it is TYPICALLY:

1. LACK of time to develop our ideas
2. LACK of understanding of all the technology
3. LACK of hours in the day to implement both #1 and #2 — right?

Today is the first of a series of articles on GETTING it done by OUTSOURCING!

YES! I am aware John Reese just promoted a huge product launch around this topic. [Read more →]

Tags: Tips by Carrie Wilkerson
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Today I share the final W of the 4W’s on how to fill your stadium.  The first 3 W’s are: Want, Woo, Win and today I will share the final one which is to ‘Wow‘ your audience.

Our goal in any business is to not only attract clients and/or customers but to keep them and continue to provide a service that they not only enjoy but will tell others about.  So, yes you must Wow them.  You’re probably asking, ‘Carrie, how do I wow my audience?’ and I will share that with you.  Quite simply a great way to Wow your audience is to provide to them more than they expect.  Sounds easy enough, but you’d be surprised how many won’t do it!

In any business we must provide our services in order to make our audience happy but, have you considered going the extra mile? [Read more →]

Tags: Marketing by Carrie Wilkerson
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Continuing with the 4W’s on how to fill your stadium, the third W is Win them!  Wait, don’t know what the 4W’s are?  Go here, quick and read all about them. Then come back to this post to learn more.   Now that you are all caught up, we will discuss how to Win your audience.

If your goal is to fill your stadium with a happy audience and referring audience you will want to provide them with the goods. [Read more →]

Tags: Marketing by Carrie Wilkerson
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At the recent Extreme Business Makeover (“XBM”) Conference in Orlando where I was one of the featured speakers, I was fascinated by the networking going on at the event. I asked Dave Carpenter, an attendee and nationally recognized consultant, to share his thoughts on how to get the most from attending a major event.

YES! Online networking is valuable! YES! Allowing others to connect you is priceless! But NOTHING replaces effective IN PERSON events — you simply cannot replace ‘touch’ with ‘tech.’ – Carrie

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XBM was an outstanding conference with wonderful speakers like Bob Burg, Zig Ziglar, Stephanie Frank, Paul Martinelli, and Carrie Wilkerson. I fully expect that almost everyone left feeling (1) upbeat, and (2) enriched with new ideas.But, is that enough? [Read more →]

Tags: Guest Writers by Carrie Wilkerson
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Now don’t roll your eyes, people want to be romanced and your audience is included.  Do you remember your first date? It was great how your date tried to ‘Woo‘ you with flowers, and sweet words.  At times your date succeeded and a relationship began. Notice the word ‘relationship’? A relationship is necessary in building your audience. Remember we want to fill our stadium with adoring fans and that requires building a relationship.

In order to ‘Woo’ or romance your audience, you must build your audience.  It’s difficult to ‘Woo’ and empty stadium. There are several ways you can entice your audience and below are just a few examples: [Read more →]

Tags: Marketing by Carrie Wilkerson
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We all want to fill our stadium or believe that we do, so what’s the problem?  Why are some successful and others not successful?

If you recall, I mentioned the 4W’s in one of my last posts.  If you have not read that post, go now and read it before continuing with this one.  Now that you are all caught up we will begin with the first W which is the ‘Want‘.

Now you may be asking yourself, that is silly, don’t we all want more business, more clients, more customers, and more __________ {you fill in the blank}. [Read more →]

Tags: Marketing by Carrie Wilkerson
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As promised in my last post, I want to share some important points for the audience that is waiting for you.  Yes, you have an audience waiting for you and in order to reach them you must first Want them.  The first of my 4W’s is Want. [Read more →]

Tags: Tips by Carrie Wilkerson
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