How Contests Can Grow Your Business

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Tweet Contests to grow your business are not a new idea. I grew up with the Publisher’s Clearing House Sweepstakes, didn’t you? I still have burned into my brain the commercials of unsuspecting homeowners answering a knock at the door and being surprised by balloon-carrying, giant check-bearing strangers in suits followed by loud, high-pitched screaming. [...]

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Work and life and family balance

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Tweet Balance is not necessarily a word I believe exists (except in tight rope walking and horse back riding)…but a few months ago, Denai Downs Vaughn asked me if I could share some of my elusive ‘secrets’ for juggling all that I do.  That always makes me laugh, because I certainly feel like I can [...]

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This is a really clever use of media

Click on the image to see this great use of education & entertainment

Tweet I love watching the marketing efforts & educational processes of others. You know I love to use video, but I also love to cater to every learning style…and this video combines audio, visual as well as text driven styles. I love it – and even though it’s a little longer than my attention span [...]

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Is the world a little dimmer or are the heavens shining brighter?

Meeting Denai 'IRL' in real life for the first time felt like we'd been friends for longer.

Tweet     November 7, 2011 was a sad day as many of us lost friend, colleague and networking ‘queen’ Denai Downs Vaughn in a tragic auto accident. Denai was 37 years young and is survived by her 6 year old daughter and a husband who is crazy about her. She was a people-connector, a [...]

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Are you linking arms?

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Tweet In my first profitable business… I worked primarily with women.  As a matter of fact, my husband was the only “non-chic” on staff or in the client base. And while I loved working at home and being “in charge” of my income and my schedule  – it sometimes got lonesome! (this was pre-social media) [...]

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Marketing Lessons from the Pumpkin Patch

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Tweet Are you watching other businesses and events for “clues” about marketing your business? Do NOT make the mistake of thinking “they are in a different business than I am, this doesn’t apply!” You can learn from all business models, regardless of what you sell or do! This weekend, Mr. Barefoot and I took our [...]

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